Tuesday, 23 April 2019

RESEARCH ON LERNERT & SANDER





Lernert & Sander transformed unprocessed food into perfect cubes in sizes of 2,5 x 2,5 x 2,5 cm. Unprocessed food is food that is directly harvested without going through any artificial process. In another way, they could be perceived as imperfect foods as they are perishable without any chemicals added to lengthen their life span. Lernert & Sander's idea was very smart, making these imperfect foods into perfect cubes. The idea of making imperfects in perfects could be used in our brief. 
--> Transforming different coloured foods into a perfect form? What form?
--> how do we define perfect? something that could attract people's attention?
--> making the colours of the food even more vibrant? 


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