CLAUDE D'AVOINE AND TOM EDWARDS' COLOURING BOOK

In order to help kiddlywinks start to enjoy their fruit and veg the book is laid out with the unhealthy food in grayscale, making it hard if not impossible to colour in. Pancakes, burgers and chicken and chips are also draw with evil expressions compared to the innocent cheeky grins of the healthier snacks. 
“I wanted to do the book to encourage children to see the fun side of fruit and veg"
"It’s not to say this book is just for kids! We could all use a little bit more help eating healthy."
colouring book for kids: keep them creative at the same time teaching them healthy vs unhealthy food
colouring book for adults: help them to destress when colouring, at the same time reminding them to eat more healthier 
Giving foods personalities and faces could be a fun and playful way to catch people's attention. Using evil faces for unhealthy food and joyful face for healthy foods. 
Also, constantly looking at the illustrations of foods could stimulate audiences' appetite